Other Important Projects
6.1.Antennas Project in Bolivia
Red ADvenir wants to increase its coverage in Bolivia, where there is a great demand to
install more antennas. Currently, we have installed antennas in Santa Cruz, Cochabamba, La Paz, El
Alto, Sucre and Tarija, and also in a few smaller cities. We would like to improve the signal in great
cities (by installing antennas with more power), and introduce our signal to new regions (by
installing new antennas).
The costs of the antennas are in proportion to the size of the cities and the population to be
reached. For example, cities like La Paz demand antennas with more power, which are more costly
(an average of US$19,000), while smaller cities may be covered with smaller antennas (their cost
would be around US$9,000). Another significant aspect to consider is the acquisition of a license to
broadcast in the different regions. It is our desire to introduce or improve our signal to cities like
Cochabamba, La Paz/El Alto, Sucre, Tarija, Santa Cruz, Oruro, Chuquisaca, Potosí, and Beni. The
following graph shows the estimated costs for this project (representing expansion of existing
signals and introduction of the signal in new locations).
Act. 1Kw Tube -> 2KwTX
1,837,424 La Paz
Act. 1Kw Tube -> 2KwTX
act. 200w TX -> 500w TX
Act 200W Tx -> 500W Tx+
Act 200W Tx -> 1000W Tx
100,911 Santa Cruz
22,569 Santa Cruz
11,746 La Paz
TOTAL Cost for Antennas + Cost for Licenses (US$): 695,720.
6.2.Expansion in Other Countries.
In this section we focus on the Spanish TV Channel, the Channels in the other languages are
following the same expansion pattern.
In expanding our signal to other countries, we have received much assistance from viewers,
the Adventist church organization (Conference, Union and Division levels), and cable companies or
private air station operators. We plan to design a more aggressive expansion strategy, which will
include the following steps:
1) Create a database of viewers by regions/countries. Partial information will be obtained from
TV programming and the Internet, where viewers can indicate if they receive the signal in
2) Work with Seventh-day Adventist Churches and organizations to devise expansion plans and
TV programs targeting their needs (i.e. local/regional evangelistic campaigns).
3) Contact cable companies and air station operators in view of further expansion.
4) Initiate promotional tours to establish personal contact with international networks.
6.3.Cooperation with other Spanish Speaking Networks.
We gladly cooperate with other Spanish speaking networks. We have offered 3ABN Latino
the use of our towers free of charge for the installation of their transmitters.
It is part of our philosophy to support and cooperate with other Seventh-day Adventist
networks in the region. This includes Networks administered that are church administered (i.e.
Nuevo Tiempo) and also self-supporting ministries to the church (i.e. 3ABN Latino).